BEAMSTART Logo

HomeJobsFull Time

Digital Marketing Lead

GoWork LogoGoWork


Date Posted

01 Feb, 2022

Work Location

Jakarta, Indonesia

Salary Offered

S$650 — S$1100 monthly

Job Type

Full Time

Experience Required

2+ years

Remote Work

Not Allowed

Stock Options

No

Vacancies

1 available


RESPONSIBILITIES

● Develop, plan, execute, and report digital marketing initiatives, including SEO, SEM, Google Ads, Facebook Ads, email marketing, social media, and display advertising campaigns.

● Monitor market trends, research user markets and competitors’ activities to identify opportunities and key issues.

● Manage brand development and ongoing brand management through online channels and digital content.

● Plan, track, report on and optimize for marketing campaigns across channels.

● Manage and monitor SEO, SMM, & SEM budgets to ensure effective use of resources and returns.

● Develop Go-to-Market (GTM) plans for product pilots and launches, focusing on cost-effective customer acquisition to validate the business ideas.

● Maintain brand presence & equity through planned marketing campaigns.

● Develop metrics and use data analytics to measure the impact of each campaign, constantly thinking about optimizations and scalability.

● Collaborate with Marketing Communication and Offline Marketing team to achieve the target.

● Lead the strategy, development, and optimization across display, video, and mobile advertising.

● Measure and optimize paid marketing campaigns to track overall impact and business growth.

● Leverage an incredible wealth of content to develop a creative testing strategy to create the best offer/message for each target audience.

● Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels.

REQUIREMENTS

● Min. Bachelor's degree from a reputable university, minimum GPA 3.0.

● Strong background and proven track record in SEO and SEM. Experience with landing page optimizations and A/B conversion tests.

● A highly creative person with experience in identifying target audiences and devising digital campaigns that engage.

● Up-to-date with the latest trends and best practices in online marketing and measurement.

● At least 2 years of relevant work experience in:

- Consumer marketing, paid media, advertising agency, and/or other digital environments.

- In creating, testing, launching and analyzing customer acquisition campaigns.

● A detail-oriented, self-starter mindset with the skills to flourish in a dynamic, fast-paced, team-oriented environment.

● Ability to be both strategic and tactical to prioritize opportunities, test, and implement successful campaigns.

● Able to work to tight deadlines and deliver within agreed timeframes.

● Strong communication and presentation skills.

● Ability to translate complex data sets into simple-to-understand terms and reports.

● Experience with Acquisition, Demand Generation, and Brand Optimization. Experience with Growth Hacking is a plus.

● Strong analytical skills are a must, and experience with reporting and data analysis.

● Passion for using data to influence marketing decisions and grow a business.

● Experience handling marketing budgets and forecasting/reporting results.

About GoWork

GoWork Logo

Inspiring workspaces with tools to help you grow

Company Size: Not Specified
Year Founded: Not Specified
Country: Indonesia

BEAMSTART

BEAMSTART is a global entrepreneurship community, serving as a catalyst for innovation and collaboration. With a mission to empower entrepreneurs, we offer exclusive deals with savings totaling over $1,000,000, curated news, events, and a vast investor database. Through our portal, we aim to foster a supportive ecosystem where like-minded individuals can connect and create opportunities for growth and success.

© Copyright 2024 BEAMSTART. All Rights Reserved.