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Assistant Growth Marketing Manager

CASETiFY LogoCASETiFY


Date Posted

26 Feb, 2022

Work Location

Kowloon, Hong Kong

Salary Offered

$2000 — $4000 monthly

Job Type

Full Time

Experience Required

5+ years

Remote Work

Not Allowed

Stock Options

No

Vacancies

1 available


CASETiFY is one of the leading global lifestyle brands to offer customizable tech accessories.. We're industry leaders when it comes to trend forecasting and protecting what matters most; the community platform for creativity and self-expression. We’ve reached 1 in 7 millennials and are expanding our team in order to deliver the best-in-market engagement and products for our growing community.

CASETiFY is seeking an Assistant Growth Marketing Manager for our Growth Team, who is talented and passionate about digital marketing, and project timeline management. As an Assistant Growth Marketing Manager, you will be responsible for helping coordinate all growth marketing-related requests, primarily on supporting Regional Team business scoping, aligning Growth Marketing schedules, Tasks Board management, and testing new Digital Marketing platforms (such as Pinterest Ads).

You will have the key responsibility of managing our testing and marketing schedule while helping grow new channels. This role will report directly to the team head. This role will evolve and be rewarding, and the ideal candidate will be expected to grow and adapt to the company.

Job Description

  • Flexible skills set, and able to adapt tasks quickly to achieve business objectives
  • Gather growth insights and measurement requests from regional business teams
  • Track and report on Weekly, Monthly, and Quarterly KPIs to ensure target achieved
  • Manage Growth marketing calendar, and task management board
  • Assist with Paid Influencer efforts, such as coordinating content briefs and rosters
  • Assist with Testing new Paid Platforms including TikTok, and Pinterest
  • Daily & Weekly Tasks:
  • Weekly performance report (Pinterest Ads, TikTok Ads)
  • Update Project Tasks Calendar for team’s reference
  • Gather and Scope Regional and Business Team growth insights requests
  • Plan and launch new campaigns and paid ads platforms
  • Assist Paid Influencer department on content briefs and roster selection
  • Assist on internal growth systems such as the Influencer Marketing Management system
  • Tasks will be flexible and change with the company’s growth

Monthly Tasks:

  • Monthly KPIs and performance reporting (Pinterest, TikTok, Influencers)
  • Prepare Monthly schedule and projects for the team
  • Research on Customer and Influencer Profiles for insights and opportunities
  • Plan solutions for regional and business teams’ growth insights requests
  • Requirement
  • BA/BS degree in an analytical field such as Statistics, Math, Engineering, or Marketing
  • 5+ years of experience in marketing, data analytics, and advertising platforms (SEM, Facebook/Instagram)
  • Previous experience in managing at least 1 direct report
  • Previous experience in Project Management with timeline and resource management
  • Strong command in written and spoken English
  • Able to build clear presentations to higher management
  • Live and breathe data
  • Strategic problem-solving skills
  • Ability to work under pressure, and quickly adapt
  • Proficient in SQL and Google Analytics is a plus (able to be trained)
  • Start-up experience is a plus

About CASETiFY

CASETiFY Logo

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Company Size: 51 - 250 People
Year Founded: 2011
Country: Hong Kong

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